There are 5 common mistakes most retailers make that cause their loyalty program to underperform expectations. A lack Read more…
How To Make Your Customer Loyalty Program Standout from the Pack?
Americans have 3.8 billion loyalty memberships (yes, “billion”). With that high degree of market saturation, customers have started asking, Read more…
Why Knowing Your Customers’ Identity Matters More Than Ever
The first and most critical cornerstone to personalizing customer experiences is knowing your customer’s identity. It’s the Read more…
How Mid-Size Retailers are Taking Advantage of New Trends in Personalization
Personalization is becoming increasingly important to consumers, and as a result, they are expecting far more from Read more…
Reliable Data is the Foundation for Deeper Customer Relationships
Bad data is a waste of money. “When you do not validate customer information, you lose the opportunity Read more…