There are 5 common mistakes most retailers make that cause their loyalty program to underperform expectations. A lack Read more…
Caesars Entertainment’s Customer Loyalty Program Valued at $1 Billion
The most valuable asset in the Caesars Entertainment bankruptcy case wasn’t the casino operator’s opulent Roman-themed resort at Read more…
How To Make Your Customer Loyalty Program Standout from the Pack?
Americans have 3.8 billion loyalty memberships (yes, “billion”). With that high degree of market saturation, customers have started asking, Read more…
Why Knowing Your Customers’ Identity Matters More Than Ever
The first and most critical cornerstone to personalizing customer experiences is knowing your customer’s identity. It’s the Read more…
How Mid-Size Retailers are Taking Advantage of New Trends in Personalization
Personalization is becoming increasingly important to consumers, and as a result, they are expecting far more from Read more…